As the CEO of BRIDL, I have always been passionate about the growth and evolution of equestrian sports. Today, I want to share my thoughts on an initiative that is particularly close to my heart: investing in tomorrow's talent. This is not just a professional endeavor but a personal mission to nurture the future leaders of our sport.
Why Invest in Young Talent?
The world of equestrian sports is changing rapidly. It's no longer sufficient for athletes to excel in riding alone. They must also be adept in areas such as management, marketing, finance, and leadership. Recognizing this, BRIDL, in collaboration with Scuderia 1918, has launched the TALENT Team. This initiative is designed to provide young equestrian talents with a comprehensive education that goes beyond traditional training.
Our Vision for the Future
Creating a Holistic Training Environment
At BRIDL, our vision is to create a holistic training environment that prepares young athletes for the complexities of modern equestrian sports. This means equipping them with the skills and knowledge they need to excel both in and out of the arena. The TALENT Team program is a testament to this vision. Over a three-week full-immersion training period, participants engage in physical training, equestrian coaching, and educational classes on topics such as horse management, nutrition, marketing, and finance.
The Impact of Our Investment
Setting New Standards in Equestrian Sports
Investing in young talent has far-reaching implications. By fostering a new generation of well-rounded athletes, we are setting a new standard for the sport. These young talents will carry forward the legacy of innovation, leadership, and excellence that BRIDL and Scuderia 1918 are known for.
They will not only excel in competitions but will also be equipped to handle sponsorships, manage their personal brands, and contribute to the growth and professionalization of equestrian sports.
The Market Possibilities
Elevating Equestrian Sports Globally
This initiative also opens up new possibilities for the equestrian market. As these well-rounded athletes step into the spotlight, they will attract greater interest from sponsors, media, and fans, elevating the profile of equestrian sports globally.
Additionally, their education in marketing and finance will empower them to innovate and bring fresh perspectives to the industry, leading to new business opportunities and advancements.