What we just achieved
CBI Bella Donna is exactly the type of horse that reminds me why the Irish market continues to outperform in moments where buyers become more selective. She’s not a “trend” horse or a speculative play. She’s a properly produced mare, built through the Irish system with time, mileage, and responsibility. Wins at 1.40m, experience to 1.50m, and a profile that gives riders confidence rather than pressure.
In a market where the British supply has tightened and buyers are more cautious with risk, horses like Bella Donna stand out. Ireland continues to deliver depth, honesty, and durability, and this sale reflects a broader shift we’re seeing toward proven horses with real foundations.
The role our agent played
This placement was led by Daniela from our team in Ireland, and it marks another strong close for her within the Bridl team. Her work on this deal wasn’t about pushing a sale. It was about slowing the process down, positioning Bella Donna clearly, managing expectations on both sides, and protecting the long-term outcome. This is exactly how we believe agents should operate: informed, calm, and aligned with the horse’s future, not just the transaction.
Why this matters for Bridl in 2026
This sale reflects how we’re building Bridl. Founder-led, relationship-first, and deeply intentional about the type of agents we bring into the ecosystem. As we head into Q1 2026, we’ll be onboarding new Bridl Sales Agents who want to work this way. People who understand sport horses, value transparency, and want to build real upside inside a boutique, media-first brand without compromising standards.
CBI Bella Donna isn’t just a successful sale. She’s a case study in what happens when the right horse, the right agent, and the right process come together.
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